Discover new ways to wear denim jeans

Upgrade to High-Speed Internet for only ₱1499/month!

Enjoy up to 100 Mbps fiber broadband, perfect for browsing, streaming, and gaming.

Visit Suniway.ph to learn

There are only a handful of wardrobe pieces we can truly consider dependable. These items are often fuss-free, suitable for any weather, and serve as building blocks for personal style. Topping many people’s lists are denim jeans.

With their workwear origins, denim jeans are beloved for their durability and versatility. They can be easily dressed up or down, and over time, they develop new character through color changes, fraying, raw edges, and other details.

While denim jeans remain timeless, the way we style them today differs from how we wore them 10 or even five years ago. To highlight the latest trends and inspire everyone to elevate their denim game, global clothing brand Uniqlo invited stylist Bea Constantino and Kiichiro Sibue of Amekaji Philippines to the launch of its Spring-Summer 2025 jeans collection.

Motorcycling community The Litas Manila stole the show with their motorcycles and Uniqlo Jeans outfits during the Try-On event. 

Pair with seasonal colors

Denim jeans can be worn year-round, but an easy way to refresh your look is by pairing them with seasonal colors. This season, butter yellow is a must-wear shade that complements denim beautifully. The key is to use it as an accent color to enhance, rather than overpower, the jeans.

Stylist Kiichiro Sibue presents what Amekaji style is all about

Discover Amekaj

Kiichiro Sibue spoke about the country’s growing community embracing Amekaji, a timeless style inspired by the Japanese interpretation of classic American fashion. Amekaji combines iconic elements such as selvedge denim, workwear, and rugged jackets, resulting in a look that feels both vintage and modern.

Stylist Bea Constantino rocking a relaxed formal look

Go for relaxed formal

Denim’s casual and carefree vibe makes it an excellent choice for relaxed yet polished outfits. When paired with an easy coat or suit, jeans can create a put-together, approachable look—perfect for today’s on-the-go professionals. Plus, they offer a great way to experiment with layering.

Uniqlo's spring-summer 2025 jeans collection

Wide range

Among Uniqlo’s denim offerings, shoppers will surely enjoy a huge variety of stylish and classic silhouettes that are sure to complement their preferences. Now that wider silhouettes have become the new fashion staple over recent years, shoppers should look out for the Women’s Wide Trouser Jeans which resemble trousers, the Women’s Wide Straight Jeans which sports a well-thought-out loose silhouette, and the Women’s Drapey Wide Flared Jeans which touts a modern-retro silhouette. Men are also in for a treat with the Men’s Wide Straight Jeans and its perfect balance of a clean and relaxed look, as well as the Men’s Wide Tapered Jeans and its in-season barrel silhouette.

In addition to highlighting the latest denim trends, the event showcased Uniqlo App’s handy fashion tools: MySize Assist that lets users check their size to ensure the perfect fit, as well as StyleHint, which allows users to dress up or dress down their favorite denim jeans. Using these features, guests experimented with different tops and accessories, demonstrating how Uniqlo jeans seamlessly integrate into any wardrobe.

Uniqlo jeans are known for their innovation, quality, and simplicity. The global apparel retailer develops forward-thinking denim using original fabrics at its cutting-edge Jeans Innovation Center (JIC) in Los Angeles, California. Established in 2016, the JIC focuses on crafting premium jeans with advanced techniques such as lasers, bio-washing, and nano-bubbles. These state-of-the-art methods reduce water consumption by up to 99 percent during the crucial “washing” stage of denim production—without compromising style or function.

In terms of quality, Uniqlo collaborates with Kaihara Denim, a world-renowned Japanese manufacturer known for its excellence. The production process merges traditional craftsmanship with laser technology to create jeans that offer both exceptional appearance and comfort. The result? Revolutionary denim that ages beautifully and remains highly versatile.

Discover new ways to elevate your denim look by visiting www.uniqlo.com/ph/en or following @uniqlo on Facebook and @uniqlophofficial on Instagram.