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A premium Visa Signature card built around how Filipinos shop and live today
MANILA, Philippines — Everyday spending has become more intentional. Today’s consumers are looking for products that not only offer convenience, but also create tangible value from the purchases they already make regularly.
Recognizing this shift, Chinabank and Landers Superstore introduce the Landers Executive Visa Signature powered by Chinabank, a premium credit card designed around rewarding everyday living.

Landers Executive Visa Signature powered by Chinabank
Built exclusively for Landers Executive Members, the card combines premium lifestyle privileges with one of the strongest rebate structures in its category. Cardholders can enjoy up to 7% rebates on Landers purchases, 2% rebates on dining spend, and 1% rebates on all other qualified retail transactions worldwide.

Landers Executive Visa Signature Metal Card powered by Chinabank
But beyond the rewards, the card reflects a broader shift toward smarter spending, where essential purchases become opportunities to earn more value over time.
Built around everyday life

Chinabank consumer banking segment head Aloysius Alday Jr. and Landers chairman Lowell Yu
The Landers Executive Visa Signature powered by Chinabank is designed for consumers whose spending habits revolve around recurring household purchases, dining, travel and lifestyle experiences.
Whether shopping for family essentials, stocking up for a business or dining out, the card turns regular spending into meaningful rewards.
“It’s a product that reflects how customers live and spend today,” shared Niña Reynoso, VP and OIC-Cards and Personal Loans Group of Chinabank.
“Consumers are looking for products and services that are practical, rewarding, and seamlessly integrated into their everyday routines. This card was designed with exactly that in mind.”

Landers VP Marketing & Membership Kenneth Ocampo, Deputy CEO Bill Cummings, Chinabank OIC – Cards and Personal Loans Group Niña Reynoso, Visa country manager Jeffrey Navarro, Aloysius Alday Jr. and Lowell Yu
As Chinabank’s first white label credit card partnership, the collaboration with Landers also signals the bank’s continued expansion into more lifestyle-driven and ecosystem-based financial solutions.
A premium experience with exclusive benefits
Access to the card begins with a Landers Executive Membership, Landers’ highest membership tier designed for customers seeking enhanced value and convenience.
Executive Members already enjoy benefits such as unlimited 2% rebate on Landers purchases, free Personal Shopper service, and free delivery for qualified online orders.
The Landers Executive Visa Signature powered by Chinabank further elevates these benefits by increasing rebates on Landers purchases to as much as 7%, while also unlocking Visa Signature travel and lifestyle privileges.
According to Bill Cummings, deputy chief executive officer of Landers Superstore, the partnership was built around the idea of enhancing the member experience through both savings and exclusivity.
“Our members appreciate quality, convenience, and rewards that genuinely add value to their everyday lives,” he said.
“This card allows them to maximize the way they already shop while enjoying a more premium and rewarding experience across the Landers ecosystem.”
The Millionaire’s Card
One of the card’s standout features is the “Millionaire’s Card” milestone upgrade. Once cardholders reach P1 million in accumulated spend, they receive a metal version of the card, transforming it into a symbol of loyalty, achievement and premium status.
The metal card reinforces the aspirational aspect of the product while maintaining its practical everyday function. It reflects the growing demand for financial products that combine utility with exclusivity and recognition.
Accepted worldwide through the Visa network, the Landers Executive Visa Signature powered by Chinabank also functions as a globally usable premium payment tool, whether for local purchases, international travel or online transactions.
Through this partnership, Chinabank and Landers bring together financial convenience, premium lifestyle experiences, and meaningful rewards in one integrated ecosystem designed for modern consumers who want more from the way they spend.
Editor's Note: This press release for Chinabank is not covered by Philstar.com's editorial guidelines.

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