2 days ago
10
SPROUT Solutions, the Philippines' largest and most trusted business-to-business Software as a service (SaaS) company, celebrated a decade of innovation with its biggest event yet — the 3rd annual SaaScon PH, the premier conference for the local SaaS industry.
Held at the Marriott Grand Ballroom in Pasay City, SaaScon PH '25 gathered over 1,000 founders, executives, technologists, and investors to explore the theme "SaaS 2.0: Surviving and Thriving in the Age of AI (artificial intelligence)."
EMBRACING TECHNOLOGY Sprout Solutions organizes SaaScon PH ‘25 on its 10th year of impacting lives and improving business in the Philippines. PHOTO FROM SPROUT
The event featured keynotes, panels, and breakout sessions that address AI's transformative impact on software, productivity, and competitiveness.
The event opened with a keynote from Sprout CEO Patrick Gentry on agentic AI and its future-shaping role. Anthony Oundjian of BCG followed with a strategic outlook on tech adoption in the Philippines and beyond.
A fireside chat with Victor Genuino of Philippine Long Distance Telephone Co and Lito Villanueva of Rizal Commercial Banking Corp. offered insights on AI adoption across industries.
Get the latest news
delivered to your inbox
Sign up for The Manila Times newsletters
By signing up with an email address, I acknowledge that I have read and agree to the Terms of Service and Privacy Policy.
Government and industry leaders also discussed digital resilience in a public-private dialogue.
Three specialized tracks — Growing Business Talks, Enterprise Exchange, and Founders and Funders Forum — provide actionable content for startups, enterprises, and investors. The day ends with an Executive Mixer, fostering connections and collaboration.
SaaScon PH continues to be the defining platform for shaping the future of Philippine SaaS.
