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- Advantage VIP Lounge in Brazil voted Global Lounge of the Year
- Kyra Lounge at Hong Kong International Airport voted Asia Pacific Lounge of the Year
- 781,000 member reviews and ratings between March 2024 and 2025 contributed to the overall results
- Six further winners revealed for Pioneer of the Year and All Star of the Year categories
, /PRNewswire/ -- Priority Pass™ - the original and market-leading lounge and airport experiences programme owned and operated by Collinson International - announces the winners of the Priority Pass Excellence Awards 2025. This year's winners have set new benchmarks with exceptional service and technological innovation, ensuring a seamless travel experience.
The Priority Pass Excellence Awards are comprised of three categories, celebrating the full breadth and capabilities of the Priority Pass global network. These include Lounge of the Year, Pioneer of the Year, and All Star of the Year.
"The Priority Pass Excellence Awards celebrate the extraordinary efforts of our lounge and experience partners who continuously go above and beyond to make travellers' journeys special," says Christopher Evans, CEO of Collinson International.
"As demand for premium travel experiences continues to rise, more and more travellers are turning to airport experiences to elevate their journeys. This is testament to the many exceptional partners who are raising the bar across the airport ecosystem. Through these awards, we want to shine a light on our partners who continue to find ways to elevate customer experience. Congratulations to this year's winners and those that were highly commended."
"Through the Priority Pass Excellence Awards, we are proud to recognise our lounge partners' efforts in creating notable moments for our members worldwide. This year's award winners embody a collective dedication to enhancing every traveller's experience through outstanding service and innovation," says Todd Handcock, Global Chief Commercial Officer and Asia Pacific Executive Chair at Collinson International.
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"Alongside our worthy Asia Pacific Lounge of the Year winner, Kyra Lounge, we're also pleased to see Asia Pacific-based lounges receive Pioneer of the Year awards: 080 Domestic & International Lounges in Bangalore, India; and Kepler Club in Kuala Lumpur, Malaysia. In line with travel to and within Asia Pacific continuing to increase, and consumer demand for enhanced experiences evolving, we look forward to continuing our collaboration with new and existing partners to broaden and enrich our offerings."
LOUNGE OF THE YEAR
This accolade goes to the highest-rated lounges across the Priority Pass global network, based on 781,000 member ratings and reviews across a wide range of criteria, including quality of facilities, customer service, food and beverage selection and overall satisfaction.
Overall Global Winner:
- Advantage VIP Lounge, Terminal 1, Belo Horizonte Tancredo Neves International Airport, Brazil
Crowned as the global winner, the Advantage VIP Lounge was praised for being a true standout, described by Priority Pass members as a lounge with exceptionally kind staff and fantastic food, which all members should visit and experience.
The Advantage VIP lounge draws architectural inspiration from Brazilian heritage and culture, such as the Pampulha Church and the natural gemstones of Minas Gerais. The culinary offering celebrates regional flavours, with dishes such as chicken with okra, vaca atolada (Brazilian short rib stew), and the classic combination of cheese with guava for an authentic taste of Brazil.
The lounge experience is enhanced with a Fast-Track service, allowing guests to pass through a dedicated x-ray area and head straight into the lounge, cutting down on wait times and maximising opportunities to relax and recharge.
Rute Scheliga, CEO of Advantage VIP Lounge, said: "Being recognised as the Global Lounge of the Year winner for the Priority Pass Excellence Awards is the fulfilment of a dream that began in 2015, when I founded Advantage. Our purpose is to transform the concept of premium lounge experiences in Brazilian airports, and to see this work recognised globally - in the very year we celebrate our 10th anniversary - is incredibly moving.
"This award belongs to every team member who dedicates themselves each day with excellence and care, and also to our customers, who believed in our vision and voted for us. Today, with great joy, we celebrate this milestone together!"
Regional Winners:
- Asia Pacific
- Winner: Kyra Lounge, Terminal 1, Hong Kong International Airport, Hong Kong (SAR)
- Highly Commended: Oriental Club Lounge, Terminal 2, Taipei Taiwan Taoyuan International Airport, Taiwan
- Europe
- Winner: Vienna Lounge, Terminal 1, Vienna Airport, Austria
- Highly Commended: Marco Polo Club, Venice Marco Polo Airport, Italy
- Latin America and the Caribbean
- Winner: Advantage VIP Lounge, Terminal 1, Belo Horizonte Tancredo Neves International Airport, Brazil
- Highly Commended: VIP Lounge Punta Cana, Terminal B2 Domestic, Punta Cana International Airport, Dominican Republic
- Middle East and Africa
- Winner: Primeclass Lounge, Muscat International Airport, Oman
- North America
- Winner: The Grand Lounge Elite, Terminal 1, Mexico City Benito Ju
