Miu Miu helps Prada resist luxury market downturn

MILAN, Italy — Italy’s Prada withstood a downturn in the luxury market in 2025 by growing its revenue by 5 percent year-on-year to 5.7 billion euros, company results released on Thursday showed. Prada’s performance was based largely on its Miu Miu brand, which targets younger consumers. Miu Miu revenues grew by 35 percent in 2025